America’s SBDCs help make the dream of small business ownership a reality for more Americans — creating jobs and opportunities that build communities throughout the nation.

See how the New Jersey SBDC has served its communities.


The Puppy Patch, The Doggy Day Care That Grows and Grows

The owner of The Puppy Patch, a doggy daycare center in Annandale, NJ, Linda Wisniewski, has always had a passion for dogs and, in 2002, left her office job to turn her passion into a business. The Puppy Patch began small as a mobile pet-sitting company, then opened its doors in 2006.Linda, a client of the NJSBDC at Raritan Valley Community College since 2004, reached out to Regional Director Bill Harnden for all stages of development and implementation. She credits Bill and his team with gaining enough confidence to think, "Maybe I can do this." The Puppy Patch has steadily grown, increasing its annual revenue/staff, from $79K and four employees in 2006 to $564K and 15 employees


Costa Rican Native Brings Dream to Life in Trenton

Marjorie Rodriguez, a Costa Rican native, was determined to open her bakery and become an entrepreneur. All she wanted to do was to follow her passion: “Bake and Cook.” Marjorie contacted NJSBDC at The College of New Jersey in 2016 and received guidance on the lease agreement, obtaining localpermits, and exploring loan options, and developing a business plan. After six months, Marjorie opened La Cabana Bakeshop & Restaurant in Trenton, NJ, purchasing the property in July 2021.

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The SBDC has given us so many insights about business management, international trading, and available business resources and programs.

Owners, Golden Tropics

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Maestro Technologies Makes Strides, Creates Jobs and Bolsters Economical & Technological Development

Maestro Technologies Makes Strides, Creates Jobs and Bolsters Economical & Technological Development

Maestro Technologies, Inc. delivers transformative technology that empowers its clients to succeed in achieving their business goals. Maestro’s solutions and services span the technological spectrum. Maestro has worked closely with the New Jersey Economic Development Authority (NJEDA) to create opportunities for technological growth and began the bidding process for public and government contracting opportunities. They reached out to NJSBDC for assistance, receiving counseling and guidance in navigating the bidding process.With NJSBDC’s assistance, Maestro has won six bids in the past 10 months. In 2021, Maestro has created 27 full-time jobs and increased sales by $1.4 million.


Thank you both so much for your support and guidance throughout the course of this pandemic.Without the help of the NJSBDC, I don’t know how Crossroads would have survived.


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Cedar Hill Prepartory School Expands its Excellence into a New Decade

Founder, director, and doctoral candidate Nandini Menon opened the Cedar Hill Preparatory School (CHP) in 2003, earning a reputation of excellence, serving children of grades pre-K through 8.Ms. Menon reached out to the NJSBDC at Rutgers University–New Brunswick after participating in the Walmart/Sam’s Club “Grow Your Business Boot Camp” in 2014. The SBDC helped CHP with its marketing strategies and materials, experiential learning programs at Rutgers, and guidance/ support in evaluating loan options and charting future goals for the school. Due to the SBDC’s guidance concerning various loan options, including the SBA, conventional, and USDA grants, CHP is moving forward with expanding its STEAM and recreational programs.

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